GetResponse Autoresponder

GetResponse, a product produced by implix, specializes in implementing email campaigns for ecommerce websites. The recent release of GetResponse 6.0 expands email marketing by adding video to emails, adding an iPhone application, and the added ability to integrate campaigns in to social networking sites like Twitter.

Conducting business online is evolving everyday, new technologies are constantly changing and the way people use the web changes as well. The addition of the iPhone and social networking sites has offered new opportunities for online businesses to broaden their markets. Aside from the iPhone application and social networking website integration, GetResponse also offers online surveys, split testing of emails, and unlimited follow up email messages.

In the 10 years since the initial release of GetResponse Autoresponder Software, it has remained relatively inexpensive, while keeping up with current technology. GetResponse email marketing plans begin at 18 dollars per month and climb to 145 dollars per month. They also offer custom plans for marketing campaigns exceeding 25,000 emails per month. With a custom plan, a potential client must call to receive a monthly quote.

To compare, iContact is also in the business of email marketing, similar to GetResponse they offer monthly plans. The iContact plans start at 9.95 per month, the one main difference is available features. GetResponse has over 100 features available to users and iContact has around 10 and iContact does not offer access to the newest technologies, an iPhone application for example.

GetResponse has all bases covered when it comes to a blanket marketing campaign and allows online companies to take advantage of these new markets. GetResponse is continually updated and re-released; the release of GetResponse 6.0 has catapulted GetResponse to the forefront of the email marketing business. GetResponse has features that most companies could only wish to offer to their customers and GetResponse does it at around the same monthly cost.

Author: K. Garey, Autoresponder Software Reviews